Carolyn Rodgers

Graphic Designer

*The Elements of Style* beautifully illustrated by Maira Kalman. Creativity is endless with illustration. Also, anything by Pantone or Louise Fili.

Jeff Berman

Principal

Amid the dreck, there’s so much good writing out there help find a rhythm. Leonard, Heller, DeLillo, Fitzgerald were all copywriters first.

Jessica O'Brien

Social Marketing Manager

I recently received *Everybody Writes* by Ann Handley through a Twitter chat contest. Great book for social writing. Also, hilarious.

Erin Eby

Partner

Design in the digital era can suffer from a feedback loop so I use classic resources to reset, like *The Graphic Artist & His Design Problems*

Amanda Tramont

Account Manager

*Spark: How Creativity Works.* It contains great insight into the world's most prolific creators and how they got to where they are.

Next up:
blog/series/berman140:
What are the two most important factors in a successful advertising campaign?